Chapman Consulting wins new business

Chapman Consulting has enjoyed a busy summer securing three new clients looking for business growth.  We are delighted that we are seeing increasing interest from professional services firms who are looking for a bespoke sales and marketing service as part of their strategic business development.

Client A came to us in June with a need to increase their sales pipeline in difficult trading conditions.   We undertook our Strategic Business Development review which indicated where there were gaps in their activity and a need to broaden their client base; retaining existing Grade A customers, and increasing the range of opportunities they were being offered from their existing clients.  We have brokered introductions to key target companies matching their desired profile and with whom they have not previously worked and secured more than £3 million worth of sales within the first month.  We are now managing a forward sales pipeline of £40 million through 2013.  As part of their continuous improvement process, we are currently working on a Quality Delivery Programme to be launched and rolled out in 2013.

Client B is a highly-successful company based in Warwickshire and looking to launch into the London market.  In just three months we have brokered introductions to over 80 companies, set up a sales database to monitor enquiries and contacts as well as restructuring their marketing efforts.  Work continues on improvements to their marketing collateral and building their order book for 2013.

Client C is a niche property consultancy business with many high-level corporate contacts.  Our involvement to date has been initially focused on their contact management systems, corporate comms and PR, including managing their conference.  High level, strategic and consultative, this client wanted a sales and marketing agency that understood the property market whilst also providing excellent marketing management incorporating corporate communications, PR and event management but with the added benefit of senior, top-level BD experience and advice. 

These case studies underline the bespoke nature of our offer to the professional services market, and our capability to advise and consult across all areas of Sales and Marketing using our unique 5-stage Business Development Process tool.